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Belle & Wilde
Belle & Wilde
Tasty bakes for all
Being gluten or wheat intolerant is difficult enough – without having to compromise on taste when you do find something you can eat. Belle and Wilde was born from just this experience and is the brainchild of mother and daughter duo Grail and Annabelle. “I was studying at University and became really ill,” explains Annabelle. “I stopped eating gluten altogether and it made me feel a whole lot better. But I couldn’t find bread in the supermarket that had a decent taste and wasn’t full of preservatives. I still remember the day I was discussing it with mum, and she just said, ‘well, let’s start a business then.’
Tasty bakes for all
Being gluten or wheat intolerant is difficult enough – without having to compromise on taste when you do find something you can eat. Belle and Wilde was born from just this experience and is the brainchild of mother and daughter duo Grail and Annabelle. “I was studying at University and became really ill,” explains Annabelle. “I stopped eating gluten altogether and it made me feel a whole lot better. But I couldn’t find bread in the supermarket that had a decent taste and wasn’t full of preservatives. I still remember the day I was discussing it with mum, and she just said, ‘well, let’s start a business then.’
From necessity to passion
Belle & Wilde has grown from baking that first bread to producing a wide range of delicious gluten-free and wheat-free products made with fresh, natural ingredients and no preservatives. They are also suitable for vegetarians, and some are vegan-friendly too. Says Grail, “We really understand how frustrating it is to know that you can’t eat the same food as the rest of your family. And that the food you can eat is likely to require you to compromise on taste.
“We’re passionate about making great tasting bakes that are both good for you and allow you to share in the same delicious food experiences as everyone else. By indulging our passion for baking, you can indulge your passion for luxurious mouth-watering food.”
From necessity to passion
Belle & Wilde has grown from baking that first bread to producing a wide range of delicious gluten-free and wheat-free products made with fresh, natural ingredients and no preservatives. They are also suitable for vegetarians, and some are vegan-friendly too. Says Grail, “We really understand how frustrating it is to know that you can’t eat the same food as the rest of your family. And that the food you can eat is likely to require you to compromise on taste.
“We’re passionate about making great tasting bakes that are both good for you and allow you to share in the same delicious food experiences as everyone else. By indulging our passion for baking, you can indulge your passion for luxurious mouth-watering food.”
Our Team
Alex Whelpton
Operations Manager
Richard Harris
Managing Director
Annabelle Akdeniz
Development Manager
Grail Metcalf
Director
Nick Metcalf
Director
Charlie Whelpton
Director
B.&W. Ltd Incorporated
Belle & Wilde Artisan Bread is made in small batches and flash frozen on the day that it is baked. This ensures it maintains its freshly baked flavour. The bread is sliced and then packed in a handy bag for you to store in the fridge after defrosting. See our stockists for where to buy locally to you.
